“Andrea's website trapped her. Only attracted grueling, low-margin biohazard jobs. We migrated platforms, rebuilt her messaging, and launched targeted ads. Now: 3+ inquiries monthly for work she wants.”
Andrea
From Biohazard-Only to Profitable Services: How a Plymouth Cleaner Escaped the Wrong Work
Andrea runs Spotless Cleaning Limited. Her Wix website trapped her in one type of job: biohazard cleaning. Intensive. Grueling. Less profitable than she wanted.
She got only biohazard leads. So she kept doing them. No choice.
3+ inquiries / month, up from chasing one-off enquiries.
The website had reviews. Generic messaging. It said "hire us for cleaning." But it didn't position her profitable services. Didn't show the work she wanted to do. No conversion flow. Just reviews and a hope that someone would click.
We migrated her to WordPress and rebuilt from the ground up. Identified the services she actually wanted to sell: the profitable ones, the less intense ones. Built her tone and visual identity around those services. Showcased her best work and how she helps clients. Made booking simple and clear. Added emergency contact options and trust signals throughout.
Then we built specific landing pages optimized for Meta ads (Facebook and Instagram). Every page spoke directly to the service. Every page made it easy to inquire.
Within two weeks of launch, the inquiries changed. Three new inquiries per month now. For the services she actually wants. Those landing pages convert at 30%. She recovered her investment in three months.
Andrea stopped chasing biohazard jobs. She now books the work she chooses.
Working with KGStudio on a project like this
Still not sure? Book a call and I'll answer it straight.
Can I get a website like Andrea's?
Yes. Every build is designed around your business specifically, not a template dressed up to look custom. Get an instant estimate to see the investment for your project.
What does a project like this cost?
Astro builds start from £1,750, WordPress builds from £2,000, both including copywriting. Price rises with pages and features. Use the instant estimate for a figure in about two minutes.
How long does a project like this take?
Most builds go live in 21 to 28 days once we have your content and sign-off. You'll get a realistic timeline on the first call.
Do you support the site after it launches?
Yes, if you want it handled. Website Management plans start from £50/month and cover backups, security updates, and monitoring.
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